For jeans that move with your body.
It's largely due to the development of XFIT LYCRA® fabric that jeans have taken on a new lease on life in recent times.
A completely new fabric construction from INVISTA, XFIT LYCRA® fabric offers just the right amount of "give" in every direction, consistently providing exceptional comfort and fit, even after repeated wear and wash.
XFIT LYCRA® fabric technology is a patented denim cross-weave that delivers all the benefits of multi-direction stretch. It helps to give jeans lasting good looks thanks to improved shape memory, while looking and feeling like authentic denim.
XFIT LYCRA® fabric in denim was launched by Lee Cooper in Europe, a natural choice for the launch of this revolutionary new jeans enhancer. Today it is adopted in the U.S. by J Brand, Serfontaine, True Religion as well as available at Reuhl stores worldwide.
LYCRA® is a trademark of INVISTA.