One of the industry’s leading fashion experts Jos Berry, CEO and Founder of Concepts Paris, took the stage to discuss the ‘Signs of Change’ and the consumer’s fascination with casualness. Wearing a sequined bomber jacket, and looking every bit the part, she openly talked about the fashion industry’s move to be ageless and the need for fashion brands to be versatile. In Berry’s own words, “Night shirts are worn with jeans now.”
Other noted trends were the growing demand for stretch fabrics with a softer, gorgeous feel. “We’re talking about luxury,” said Berry. “We’ve kept everything separated – beachwear, lingerie, activewear. Technology and technical [elements] were also separated. That is changing. It’s all coming together to create interesting [ideas] of casual beauty.”
Picture: Creative Lab by Concepts Paris
Recent runway trends reinforced Berry’s words with loungewear and lingerie making its appearance in ready-to-wear. Bathroom robes, slip dresses and modern kimonos we recently seen on the NYFW runways of Opening Ceremony, Givenchy, Calvin Klein and more.
Rise in Active Continues
Athleisure continues to grow and Berry described a sexier side of active now emerging. The sporty trend and consumer’s desire for casual comfort has created an appetite for lightweight construction and hi-tech refinement. Creating volume through neoprene scuba fabrics is still hot according to Berry but she also highlighted the staying power of lighter fabrics such as mesh.
Mesh has also played a big part in recent fashion weeks from NYFW to Miami Swim Week. Designers are continuing to play with larger cutouts, colors and mesh detailing for a more flattering look.
These new findings confirmed the LYCRA® Brand was right on mark with its unveiling of LYCRA® BEAUTY COOLING technology. Supported by women who are tired of shapewear making them hot and sweaty, this technology keeps it cool and dry for added comfort.
The presentation included concept garments that showcased the performance benefits combined with sporty, edgier designs, something we’re seeing more of from classic shapewear brands such as Spanx. It seems shapewear is no longer for hiding; new color-blocking designs and softer, easy-to-wear fabrics mean garments are made to be shown off.
Watch out for these very sexy trends and innovations in the market for Spring & Summer 2016. In the meantime, don’t forget to look for garments containing LYCRA® fiber when you shop!