A life in movement Blogging by LYCRA®

Posted on 06 Mar 2017


If you’re tired of swimwear that doesn’t last the season, check out Coco Reef and Beach House Swimwear. They have chosen to integrate LYCRA® XTRA LIFE™ fiber into their sophisticated swimwear collections so that you get the additional benefits that this fiber brings: a lasting, gorgeous fit in a swimsuit that can last up to 10 times longer than one made with ordinary spandex.

Using LYCRA® XTRE LIFE™ fiber is the hot trend in swimwear because brands know that durability is important to you.

“We are excited about the Beach House and Coco Reef swimwear collections with LYCRA® XTRA LIFE™ fiber. Our focus is to continuously deliver the quality, trends and selection our loyal customers have come to expect. Swim fabrics with LYCRA® XTRA LIFE™ fiber help us achieve our goals,” said Jeremy Tongish, Director of Merchandising for Swimwear Anywhere, Inc.


While a trip to the beach or pool means fun in the sun for you, it’s a harsh world for swimwear. The sun’s UV rays, heat, body oils, tanning lotions, and chlorine can all damage fibers and cause them to break down. This leads to a loss of elasticity, which causes bag and sag, and before you know it, your favorite bikini no longer fits! But if your swimwear is made with LYCRA® XTRA LIFE™ fiber, you can enjoy a comfortable, lasting fit because it protects against these damaging elements.


If you’re looking for the perfect swimsuit this season, use these links to find swimwear made with LYCRA® XTRA LIFE™ fiber on the Beach House and Coco Reef websites From tailored tankinis, refined swim skirts, and modern one-piece swimsuits for women to glamorous, quality women’s bra-sized swimwear (sizes C, D, DD, E and F) in timeless swimsuit styles, these brands have got you covered – for the whole season. Make sure you look for the LYCRA® XTRA LIFE™ hangtag to be sure!

LYCRA® and LYCRA® XTRA LIFE™ are trademarks of INVISTA.