A life in movement Blogging by LYCRA®

SUNFLAIR® wins bestselling brand seventh year in a row

Posted on 16 Mar 2017

SUNFLAIR® wins bestselling brand seventh year in a row

If you live in Germany, you are probably very familiar with SUNFLAIR®, a swimwear brand manufactured by Adolf Riedl. The brand’s Spring-Summer Collection was awarded a Sterne der Wäsche award, also known as the “Oscars” of lingerie and swimwear, for the bestselling brand by German retailers for the seventh year in a row.

Winning with LYCRA® fibre

SUNFLAIR® wins bestselling brand seventh year in a row

What sets the SUNFLAIR® beachwear collection apart from other brands? Why have women made it the best-selling line year after year? The brand emphasizes quality and durability, which is why its swimsuits are made with LYCRA® XTRA LIFE™ fiber. Chlorine, sun tan lotions, saltwater, and UV rays can damage fibers that make up fabrics and cause swimsuits to lose their shape and degrade over time. LYCRA® XTRA LIFE™ fiber protects swimsuits up to 10 times longer than ordinary spandex. Best of all, these benefits are permanent and don’t wash out. And as with any swimsuit made with LYCRA® fiber, you’ll always enjoy a comfortable, amazing fit that moves with you wear after wear.

Be Ready for Swimsuit Season

Be sure to check out the 2017 SUNFLAIR® Beachfashion collection, which features swimwear made with LYCRA® XTRA LIFE fiber. SUNFLAIR beachwear can be purchased at these retailers in Germany, or directly from the brand’s recently launched e-commerce site: www.my-new-bikini.de.

LYCRA® and LYCRA® XTRA LIFE™ are trademarks of INVISTA.