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Why choose LYCRA® FUSION TRUE TO YOU technology?

Published on Apr 05, 2019

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This article is also available in Chinese, Simplified
The Challenge: Today’s consumers desire ultra-sheer hosiery that gives legs a natural appearance, but they aren’t willing to sacrifice garment strength and durability to achieve this look any longer. Now they want transparent hosiery that stops runs and ladders in their tracks in order to extend the wear life of the garment.

The solution:

LYCRA® FUSION™ TRUE TO YOU technology is a new product extension that makes it possible to create ultra-sheer, run-resistant hosiery with natural-looking shine. Hosiery made with this technology gives legs a better than bare appearance that minimizes imperfections and makes legs look and feel stunning. This is achieved by using a patent pending 3D construction method that alternates knitted courses of covered LYCRA® FUSION™ fiber with courses of bare LYCRA® FUSION™ fiber that is plated with polyamide. The result is a unique garment that offers many desirable benefits for the value chain.

Different LYCRA® fiber technologies that can be used to create hosiery designed to meet consumer needs.

Different LYCRA® fiber technologies that can be used to create hosiery designed to meet consumer needs.

Benefits for mills:

  • Can be produced on a normal hosiery machine - no special equipment needed
  • New knitting construction provides opportunity to enter ACPH market with an ECPH product*
  • Ability to use bare knitted LYCRA® FUSION™ fiber can reduce production costs
  • Patent pending innovation offers differentiated benefits to drive sales down the value chain

Benefits for brands/retailers:

  • Fill the need gap for millions of women worldwide by offering hosiery styles with natural shine
  • Offers improved table layout in store for a more true-to-life appearance
  • Technology opens up aspect and brightness design possibilities in ladder/run-resistant hosiery
  • Reduce returns, increase consumer satisfaction and brand loyalty by creating comfortable, stylish garments that are in demand
  • Patent pending innovation offers differentiated consumer benefits to drive sales.
How LYCRA® FUSION™ TRUE TO YOU Technology responds to customer requirements.

How LYCRA® FUSION™ TRUE TO YOU Technology responds to customer requirements.

Benefits for Consumers:

  • Better than bare leg appearance with natural shine
  • Run/ladder-resistance for durability and extended wear life
  • Three-dimensional fit and shape retention keep you moving freely
  • Glossy, ultra-sheer hosiery always completes any outfit
  • Eliminates the matte appearance found in typical hosiery construction
  • Offers improved table layout in store for a more true-to-life appearance
“The idea of transparent hosiery that really appears like make up for your legs and does not make them look artificial has been around for a long time. Also, the wish to prevent hosiery from ladders. The LYCRA® FUSION™ TRUE TO YOU technology unites both features: run-resistance AND natural glow of your individual skin color.“

Katharina Doernfeld

Strategic Account Manager - Legwear

The LYCRA Company

If your legwear needs aren’t being fully met, LYCRA® brand can help! Explore our hosiery solutions or contact the representative listed below to begin transforming your collections today!

* ACPH means alternate course - every other row is knitted with LYCRA® fiber. ECPH means every course is knitted with LYCRA® fiber.

LYCRA® and FUSION™ are trademarks of The LYCRA Company.

Contacts

  • THE LYCRA COMPANY

    Sybille Bald

    Global Segment Director - Legwear - Germany

  • THE LYCRA COMPANY

    Simone Medici

    Senior Account Manager (Hosiery/Lingerie/Underwear/Swimwear) - EMEA - Italy

  • THE LYCRA COMPANY

    Katharina Doernfeld

    Senior Account Manager (Legwear) – DACH and Benelux - Germany

  • THE LYCRA COMPANY

    Jane Gwyther

    Senior Strategic Account Manager (Legwear) - EMEA - Britain

  • THE LYCRA COMPANY

    Duncan Zhu

    COMMERCIAL DIRECTOR, LEGWEAR & SPECIALTY - China

  • THE LYCRA COMPANY

    Jenifer Strong

    Senior Strategic Account Manager (Legwear) – North America - US

  • THE LYCRA COMPANY

    Ricardo Squaiella

    Sales Leader - Brazil

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