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COOLMAX® News & Events

Top trending articles

COOLMAX® technology adds moisture-wicking performance to H&M menswear collection

H&M adds the cooling functionality and breathability of COOLMAX® technology to its collection of summer wardrobe essentials for men.

fbb adopts COOLMAX® technology for Buffalo shirts

fbb and The LYCRA Company team up to create an in-store promotion for a new line of shirts by Buffalo brand featuring COOLMAX® technology.

CARRINGTON TEXTILES launches MOLVENO fabric powered by LYCRA® T400® Technology


Brand spotlight: Tech90’s quality apparel for the motorcycle enthusiast

When it comes to motorcycle apparel, denim never goes out of style, but Turkish company Tech90 shows how it can be improved upon to meet the needs of bikers around the world.

NYDJ Cool Embrace® jeans with COOLMAX® technology help keep women cool and comfortable

NYDJ’s popular Cool Embrace® jeans are powered by COOLMAX® technology to offer women permanent moisture-wicking performance.