LYCRA^® fiber is a game-changer in denim, prioritizing both style and comfort. Unlike traditional denim, which can feel restrictive, jeans made with LYCRA^® fiber provide a custom fit, stretching and moving with the consumer's body. This adaptability ensures that Killer Jeans maintain shape and comfort throughout the day, offering a superior wearing experience.
 
"We are thrilled to begin this journey with Killer Jeans, a key player in introducing our innovative fibers and technologies to Indian consumers. This partnership highlights our commitment to the Indian market and our goal of bringing global innovations to local consumers." - Fabrizio Maggi, The LYCRA Company, Commercial Director for South Asia.

Explore the full range of denim made with LYCRA^® fiber on the Killer Jeans website, available in sizes 28 through 42.

Upgrade your product descriptions with our LYCRA^® brand trademarks and hang tags to educate consumers about the performance benefits of LYCRA^® fiber technologies. Order your free hang tags in the LYCRA ONE^™ Marketplace.