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LYCRA® SPORT technology merchandising kit: Questions for mills

发布于 2月 16, 2018
LYCRA(R) SPORT technology
其它语言版本 Chinese, Simplified
Why, as a mill, should you adopt LYCRA® SPORT technology? All answers in this article.

What is LYCRA® SPORT technology?

This updated platform combines the proven technology of LYCRA® fiber with demanding testing standards called the PCE™ index, which measures fabric performance.

How does the PCE™ index work?

PCE™ stands for Power, Comfort and Energy. Each is an index that measures fabric performance on a 1-10 scale. These indexes are combined to create fabric performance levels tailored to fit the garment’s end use and satisfy the consumer’s need for activewear with targeted support.

  • Power Measures the shaping or compression effect of a fabric. Create a fabric with a low number for gentle activities like yoga and a higher number for more intense activities like cycling.
  • Comfort The higher the index the greater the comfort the wearer experiences.
  • Energy The innovative new Energy Index rates the energy exerted by the body due to fabric construction. The lower the energy index, the lower the effort needed to move the fabric, making it ideal for competitive sports activities. This advanced fabric property is a new point of differentiation for performance fabrics.

Why should I choose LYCRA® SPORT technology?

The LYCRA® brand name adds value to collections and helps drive sales down the value chain, while the PCE™ index makes it easy to differentiate your activewear fabrics by delivering optimal comfort, fit and support.

Why should my fabrics be LYCRA® SPORT PCE™ certified?

It makes it faster and easier for brands and retailers to order LYCRA® SPORT technology hangtags and other customizable POS materials designed to drive sales in stores and online. By enabling retailers to harness the power of the LYCRA® brand name, their finished garments benefit from unique differentiation options at point of sale. And the more garments they sell, the more fabric you sell.

Why is LYCRA® SPORT technology relevant to my business?

A satisfied customer is a loyal customer, and this technology helps brand and retailers make better fabric choices based on the garment performance required for a particular activity.

How can choosing LYCRA® SPORT technology benefit my business?

It optimizes fabric performance and simplifies prototyping, which may increase speed-to-market and reduce costs. A fabric portfolio management tool helps you avoid over-engineering of fabrics.

How do I sell PCE™ certified fabrics to my customers?

Take advantage of free sales tools designed to educate your customers about the benefits of this platform. Visit the Resources section in our LYCRA ONE™ portal to download the LYCRA® SPORT technology sales sheet and share the video to help generate sales.

Contact

  • The LYCRA Company

    David Capdevila

    Product Marketing & Merchandising Manager - 西班牙

Meet David Capdevila, The LYCRA Company’s expert on LYCRA® SPORT technology

Read the Q&A

Are you a brand or retailer?

See our answers to your FAQs about our LYCRA® SPORT technology merchandising toolkit.

Get answers

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